Category Archives: Internet Marketing

Don’t Let Your Page Loading Times Lower Your Quality Score

Posted on April 12, 2009 by Esmart

Beginning in April 2008, the time your page takes to load the HTML, will impact your landing page quality score. The good news is – it is NOT affected by the time it takes to load your images. The bad … Continue reading →

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Cleaning Up Your Landing Pages

Posted on April 10, 2009 by Esmart

I’m using the Easter Break to do my own online update bonanza, you know – all those fiddly little tasks you keep putting to one side. So the next few blogs will provide some guidelines on how you too can … Continue reading →

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Deadline for Update of Privacy Policies for Adsense Publishers

Posted on April 8, 2009 by Esmart

ADSENSE PUBLISHERS _ TODAY [April 8] IS THE DEADLINE FOR UPDATING YOUR PRIVACY POLICIES Google has changed the technology used to serve ads, and are now using the DoubleClick DART cookie. Google requires that all Adsense publishers include statement that … Continue reading →

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The Death of the Daily…..or Weekly

Posted on April 7, 2009 by Esmart

I was just listening to an interesting interview with NZ author Bob Jones on the death of the daily newspaper, and it seems the weekly magazine. Now, most of us recognize that electronic media is putting immense pressure on printed … Continue reading →

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New Media – Is It Serving Our Needs?

Posted on March 19, 2009 by Esmart

It was interesting watching what happened in media usage when the recession hit hard. Initially old media such as Wall St. Journal re-emerged, almost as a need to seek a credible source in amongst the rumors. On the new media … Continue reading →

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Cookie Cutter Book Profile

Posted on March 19, 2009 by Esmart

I often get asked how long it takes to write a non-fiction book. It’s a bit like asking how long is a piece of string – naturally it depends on the book, the size, the amount of research or collaboration … Continue reading →

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Google Search Keyword Tool Released in Beta

Posted on November 25, 2008 by Esmart

Google has released it’s latest tool to support online marketers. The new keyword search tool works in reverse from most previous keyword tools. Enter the website URL and the keyword you wish to search on and the tool provides a … Continue reading →

Posted in Adsense, Adwords, Internet Marketing, SEO | Tagged , , | 1 Comment

Free Step By Step Online Marketing System

Posted on October 13, 2008 by Esmart

If there’s one thing I’ve learned about business – any business, whether it’s online marketing, or running a store – it’s that it is you will be more successful is you model highly successful people, and you can duplicate their … Continue reading →

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Get Real About Your Niche – Become An Online Authority

Posted on July 25, 2008 by Esmart

You have completed your niche research, you have your keyword optimized pages – now what? Become an authority on the subject. The choice you now need to make is to either join the trash site brigade who have been earning … Continue reading →

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Beware of Data on Google Keyword Tool

Posted on July 8, 2008 by Esmart

There is a lot of chatter this month on blogs about Google releasing search data in it free Keyword Tool – in addition to the traditional green bar graph. It gives actual volume data on searches for the previous month … Continue reading →

Posted in Adwords, Google, IM Metrics, Internet Marketing | Tagged , | Leave a comment