Top 10 Page Optimization Tips
To get and maintain good ranking for you web pages - you simply
following the following 10 rules:
- File Position
- Keyword Rich Content
- URL Name
- META Description Tag
- META Keyword Tag
- META Title Tag
- Image File Name
- Image ALT tag
- Header Tags
Keep your file within 3 clicks from your Home Page
Keyword Rich Content
Each web page should have at least 350 words. Avoid images with
all your text included - the SE can't read it.
Add keywords in the first paragraph [first 90 words] and the last
paragraph [last 25 words], and in between to give a Keyword Density
of 5-7%. Any more than that will be viewed as spamming.
Total Words ÷ Keywords= Keyword Density
Make keywords relevant to the page content.
Use 2-3 keyword phrases. Concentrate on one primary keyword and
2-3 secondary keywords per page.
The file name is your URL address, and the first thing the SE
look at. Make it keyword rich.
META Description Tags
Write a keyword rich Description tag, with your main keywords at
the start of the sentence. Keep to around 20-25 words.
META Keyword Tags
Limit to around 20 targeted keywords that relate to the content
on the page. Do not separate them by commas. This allows the SE
to make up keyword phrases.
Only put keywords in the title tags, with the most important ones
Image File Names
Make your image files work for you by using keywords in the image
Image ALT Tags
Alt tags are another good opportunity to add keywords.
Using graphics for bullets allows you to attach keywords to those
H1 - Only use ONE H1 Tag, and use your primary
plus at least one secondary keyword.
H2 - use two or three H2 tags to include all your
Don't stop at H1 and H2. Try to utilize all 6 heading tags on each
Make sure every page includes a hyperlink in the text to at least
one other page on your site.
Make the link using 2-3 keyword phrases. Avoid the "..read
more" type link.
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