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Book Review Your Way to Expert Status

 

A good way to build your own profile as an expert is to review other authors books in your subject area.

By giving someone else credibility, you inherently receive it back. You can add your name, credentials and book title in the resource box of your book review article. For instance, I would add Gail La Grouw, Speaker and Business Intelligence Performance Coach and author of ‘The Logical Organization’.

You also build trust as someone who values the input of others

Make the review honest and positive. You don’t want it to come across as an overhyped marketing ploy, and there is nothing to be gained by posting negative reviews. If you don’t like a book – don’t review it.
Remember that books reviews are purely your personal opinion, and whilst that is a legitimate position, it does not mean that you are right.

Don’t be afraid to post reviews on your competitors books. Remember, competitors books are those which someone looking for books in your subject area will come across, as well as your own. When the buyers sees your review on your competitors book page, they will often click on your link and check out your book as well.

Make your reviews short and succinct – around 200 characters.

This is a great example of Reap what you Sow.

Also see: How To Get Book Reviews on Amazon

Also see: Using Amazon Listmania to Establish Expert Status

 

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