Using Co-Registration To Build Online Traffic
Co-registration is the latest trend in list building. We all understand
how working together brings results greater than the sum of individual
Using this approach and a cooperative sharing of thank you pages,
co-registration is providing very successful for many internet marketers.
How Co-Registration Works
- Someone signs up for your newsletter
- They are sent a verification email
- The link in the email sends them to a thank you page that has
small ads for other people’s ezines on it.
- Since they have already shown a willngness to sign up for your
newsletter, they are primed to check the boxes of other offers.
- AND THE BEST PART - Your ezine appears on OTHER peoples verification
- The end result is that your ezine ad is displayed many times
more than each time your sign up page is viewed.
Why Co-Registration Works So Well
Co registration works on the principle of a conscious action state
of mind. Since the subscriber to your ezine has already made a conscious
decision that they are interested in what you are offering, they
are in the state of mind to also subscribe to other related items.
They key to success is timing. The co-registration offer MUST be
made within a minute or two at the most after they have subscribed
to your offering.
Do not accept co-registration services that send you a batch .csv
file every few days or weekly. It just does'nt work that way.
The Downside of Co-Registration
We wouldn't be responsible if we didn't warn you of the potential
downside of co-registration. Whilst co-registration may work for
some, many have been burnt by the experience. Co-registration is
seen by many as spam, not adhering to the double opt-in principle.
If you are happy to risk being reported for spamming, go ahead,
but tread carefully. You may wish to read Eric
Holmlunds experience of co-registration
Many email management service companies, such as Aweber, strictly
prohibit the use of purchased leads, including co-registration.
They do not allow these types of leads to be imported.